Our Association continues its efforts to create alternative markets, promote our region's export products in new geographies, and pave the way for exports. Within this framework, our Association participated in Asia Fruit Logistica Exhibition for fresh fruit and vegetable exports, held in Hong Kong. Setting up an info booth within the Turkish National Pavilion, BAIB promoted the export products of Antalya, Burdur, and Isparta provinces to sector professionals from Hong Kong, China, and Far Eastern countries who attended the exhibition and visited our stand. Our Association was represented at the exhibition by our Board Members Mehmet Erdogan and Akin Veziroglu, alongside our Secretary General Ümit Sezer. Our booth was also visited by Ulus Bülent Sarikaya, President of the Mediterranean Fresh Fruit and Vegetable Exporters Association; Cengiz Balik, President of the Aegean Fresh Fruit and Vegetable Exporters Association; and Müserref Tugba Ipek, our Commercial Attaché in Hong Kong. The BAIB delegation visited our Hong Kong Commercial Attaché Office to hold mutual consultations regarding the market. The booths of our member companies participating in the exhibition were also visited, and ideas were exchanged regarding the exhibition and the Far East market.